A topic I am very interested in is real-life stories about designing products. The story of designing the iPod was a great story to read. I am also interested in stories about failures in product designs and well designed products that failed in the market. For example, the story of Preston Tucker and his well-designed 1948 Tucker Sedan that failed to sell in the market.
Another topic I am interested in is how companies react to flaws in their products after being released to the market. I am interested in what was happening inside Microsoft when the Xbox 360 was having a high-failure rate.
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